Privacy Policy

Freedom Bathing Care (“we,” “us,” or “our”) respects your privacy. This policy explains what information we collect, how we use it, and the choices you have — whether you’re browsing our website or booking an assessment.

1. Information We Collect

Information you give us directly, such as when you fill out our Contact or Book an Appointment forms:

• Name, phone number, and email address
• Details you share about the care you or a family member need
• Any other information you choose to include in a message to us

Information collected automatically when you visit our website, through cookies and similar tracking technologies:

• Pages visited, time on site, and general browsing behaviour
• Device, browser, and approximate location information
• Advertising interaction data, described further below

2. How We Use Your Information

• To respond to your inquiries and schedule a free assessment
• To provide and coordinate our bathing assistance services
• To improve our website and understand how visitors find and use it
• To measure the effectiveness of our advertising campaigns

3. Cookies & Tracking Technologies

Our website uses the following third-party tools, each of which may set cookies or collect data according to their own privacy policies:

• Meta (Facebook) Pixel — helps us measure the results of our Facebook and Instagram advertising and understand which visitors go on to book an assessment.
• Google Ads conversion tracking — helps us measure the results of our Google advertising campaigns.
• YouTube embedded video — videos on our site are hosted via YouTube, which may set its own cookies when a video is played.
• Google Maps — our location map is embedded via Google Maps, which may collect data according to Google’s own privacy policy.

You can control or disable cookies through your browser settings at any time.

4. How We Share Your Information

We do not sell your personal information. We may share it only with:

• Service providers who help us operate our website and business (e.g., our website host, form provider, and scheduling tools)
• Advertising platforms (Meta, Google), in aggregated or de-identified form where possible, to measure campaign performance
• Authorities, if required by law

5. Data Security

We take reasonable steps to protect the information you share with us. However, no method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain personal information only as long as necessary to provide our services, respond to your inquiry, and comply with legal obligations.

7. Your Rights & Choices

Under Canadian privacy law (PIPEDA), you have the right to:

• Access the personal information we hold about you
• Request corrections to inaccurate information
• Withdraw consent for us to use your information, subject to legal or contractual restrictions
• Ask questions about how your information is used

To exercise any of these rights, contact us using the details below.

8. Children’s Privacy

Our website and services are not directed at children, and we do not knowingly collect personal information from children.

9. Third-Party Links

Our website may link to third-party sites (such as our Google Business Profile or social media pages). We are not responsible for the privacy practices of those sites.

10. Changes to This Policy

We may update this policy from time to time. The “Last updated” date at the top of this page reflects the most recent changes.

11. Contact Us

If you have questions about this Privacy Policy or how your information is handled, contact us at:

Freedom Bathing Care
4275 Innes Rd, Suite 204, Orléans, ON K1E 2S9
Phone: (613) 415-8526
Email: info@freedombathingcare.com